Sooner or later, you must decide what software your site will be running. Google is making a real push to get to grips with any tactic they see as manipulating the rankings in a way that's against their guidelines - from keyword cramming to paying for sponsored posts. There is a …

Most people have heard of SEO, or Search Engine Optimization. This process generally involves making changes to a website to make it more visible to search engines and improving the site's rank. Search engines like Google are putting in more emphasis on technical SEO because it enhances user experience or …

Mobile traffic is important. People are searching and reading on their mobile devices more than ever. What does that mean for your copy? Do you need to write differently if you're aiming at a 'mobile' audience? How do you tackle copywriting for mobile? Even though a human can see exactly …

We are farmers, not butchers. Lifestyle marketing involves the use of marketing methods associated with the hobbies and entertainment venues of the target audience. Making money is a very broad-based objective. Visually, I prefer a handcrafted antique wooden rocking horse . Have you tried eating food grown in healthy soil naturally …

Your links should be short, concise, and easily readable. Shorter URLs with fewer folders ("/" in the URL) tend to rank better. Numerous studies have documented that page one rankings are often in the 2,000+ word length and higher. Good servers are usually expensive, but if your site is meant …