So, I think each person in SEO has to work hard to develop good, credible sources of information. Ensure the number of new site visitors arriving via organic search is growing, month to month and year over year. It used to be that buying backlinks as you could was a …

Sometimes it's the channels the content was published on. Other times it's a mixture of things such as the author, timeframe of publication, and/or the content type. Strategic Business Insights provides a popular classification of lifestyles using psychographic segmentation. A form of content curation is to create a resource …

Don't tell me you can't do this. Instead of only targeting one or two keyword phrases, it's better to develop content and ads that are based around keyword topics or themes that provide useful information for your audience. Longer URLs may decrease search visibility. Use the main keyword in the …

We are farmers, not butchers. Lifestyle marketing involves the use of marketing methods associated with the hobbies and entertainment venues of the target audience. Making money is a very broad-based objective. Visually, I prefer a handcrafted antique wooden rocking horse . Have you tried eating food grown in healthy soil naturally …

Google Analytics tracks this traffic. Search engines decide rankings on what is called the results page. You will sometimes see me use the term SERP, which is the acronym for Search Engine Results Page. In a Google search, the search engine makes its decisions based on signals from websites and …

Remarketing ads should be customized to the products, or similar products, that were viewed on a website or those placed in a shopping basket or on a wish list. This is the method our client's employ and it's powerful. As the marketing team constructs a budget, they first examine the …

A backlink is basically someone else's website linking to you. Obviously, pages with higher page rank that link back to you give more Google Juice. A muscle grows when it has endless input combined with correlating relaxing points. How you've worked in the past won't be how you work in …

Robots tags are directives that allow you to control how search engines crawl and index the content of your website. Marketing professionals can target all types of sites. If you are designing your website yourself and mess up the coding in your website, Google spiders won't be able to read …

SEO techniques can be defined as 'White Hat' and 'Black Hat'. Many marketers are now promoting that stuff like link building is dead and so on. Let me tell you, link building is not dead. If you want to improve google ranking of your webpage, you must focus on building …

The anchor text you use for a link should provide at least a basic idea of what the page linked to is about. The key is to consistently deliver value so that people come to your site for answers. And this is also ironically what will get other good sites …

This does not mean you should shoehorn keywords in at all costs. Mobile devices help individuals communicate with each other and link them to social networks, thereby allowing users to post comments, pictures, and videos while reading the thoughts of others. Obviously, there are exceptions to this, like spam-bots. A …

Your links should be short, concise, and easily readable. Shorter URLs with fewer folders ("/" in the URL) tend to rank better. Numerous studies have documented that page one rankings are often in the 2,000+ word length and higher. Good servers are usually expensive, but if your site is meant …

The justification and summary outlines the measures of goal achievement. High-speed keyword research is keyword research that's focused on quickly assessing which words are most viable to optimize website texts for. Without doing proper keyword research, your content SEO strategy could well be completely worthless. A budget becomes finalized when …